Marketing Events

USDEC marketing programs are seizing/capturing new and expanded business and innovation opportunities for U.S. cheese, ingredients, and other dairy products. Peruse the searchable listing below of upcoming USDEC trade shows, seminars and other key activities sparking interest in U.S. dairy. New activities and event descriptions will continue to be updated/refined/included as further details are confirmed.

If you are interested in participating or learning more, please contact Suzanna Stohr (sstorhr@usdec.org) for ingredients activities or Nuhami Alemu (nalemu@usdec.org) for cheese activities. We also encourage you to first review the Event Registration Policy regarding USDEC member participation in activities.

Upcoming Events

  • Guatemala Ingredient Training Workshops

    Guatemala

    USDEC will host three in-country workshops in Guatemala City from Jan. 27-29 to train participants on how and why to use U.S. dairy ingredients to manufacture native Guatemalan cheeses/dairy products. Classroom and hands-on sessions will be featured. Participants will primarily include small- to medium-sized Guatemalan native cheese/dairy processors. 

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  • Gulfood 2025

    Dubai, UAE

    USDEC will be hosting a U.S. Dairy pavilion at Gulfood 2025. For the 2025 show, we will have 16 booths available to members allocated by a lottery system.

    Interested companies will need to complete a fill form by 5:00 PM ET on Thursday, July 18 in order to be entered into the lottery for a chance to win one of the 16 booth spots.

    ALL BOOTH SPACES FILLED

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  • U.S. Dairy Ingredient Sweet Snacks Workshop

    Singapore

    Join us for the U.S. Dairy Ingredient Sweet Snacks Workshop, hosted by the U.S. Dairy Export Council (USDEC) at the U.S. Center for Dairy Excellence (U.S. CDE) in Singapore. This exclusive event will delve into the innovative use of U.S. dairy protein ingredients, including WPC/WPI and MPC/MPI, to elevate the protein content of bakery & confectionery sweet snack applications, catering to the demands of health-conscious consumers.

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  • FoodEx Japan 2025

    Tokyo, Japan

    FOODEX JAPAN, established in 1976, is Asia's premier food and beverage trade fair, connecting over 80,000 exhibitors with 4 million buyers. Attracting 3,000+ global brands, it offers vast opportunities to access key markets in Japan, Korea, Taiwan, China, Thailand, and Hong Kong. It is recognized as a top platform for business expansion, it remains an essential event for industry leaders worldwide.

    1 SPOT REMANING

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  • USDEC Cheese Mission to Central America

    Guatemala City, Guatemala / San Jose, Costa Rica / Panama City, Panama

    This member mission for suppliers of cheese provides an opportunity to connect with pre-qualified purchasing decision makers from key Central American cheese buying companies.

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  • Food Ingredients China 2025

    Shanghai, China

    USDEC invites members to register for a spot in the USDEC booth (in the USA Pavilion) at the Food Ingredient China (FIC) Trade Show, March 17-19, 2025, in Shanghai. The USDEC Ingredients Marketing team has spaces open for members to reserve free of charge. USDEC's engagement at the show will focus on furthering U.S. dairy ingredient suppliers' traction in the market. Spaces will be allocated on a first-come, first-served basis and can go quickly, so register today.

    1 SPACE REMAINING

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  • Food and Hotel Asia 2025

    Singapore

    Asia's leading international food and beverage event convenes premier global suppliers to present an expansive array of the latest trends, products, and solutions in the food, beverage, and hospitality sectors. Industry professionals can engage with cutting-edge technologies in food and beverage manufacturing, alongside a broad spectrum of innovative offerings tailored for modern hospitality. This event is designed as a pivotal platform for professionals aiming to stay competitive and informed in an evolving market. 

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  • China Bakery Exhibition (CBE)

    Guangzhou, China

    In 2025, USDEC plans to again participate in the activity organized by ATO Guangzhou during the 28th China Bakery Exhibition, which will be held May 10 to 12, 2025, in Guangzhou.

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  • China Animal Husbandry Expo (CAHE) 2025

    Qingdao, China

    The China Animal Husbandry Expo (CAHE) will be held from May 19 to 21, 2025, in Qingdao, China. CAHE is one of China's largest and most influential trade shows in the animal husbandry industry, showcasing various products from livestock production enterprises and related products and services from across the industry's supply chain.

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  • Expo IAlimentos

    Bogota, Colombia

    As the preeminent food ingredient show in Colombia, Expo IAlimentos offers an unmatched opportunity to engage with ingredient buyers and end-users in the market.

    4 SPACES REMAINING

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  • Food Ingredients South America 2025

    São Paulo, Brazil

    Food Ingredients South America (FISA) is the largest event in the food & beverage industry in South America, attended primarily by food and beverage processors from Brazil, but drawing attendees from the broader region. 

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  • U.S. Dairy Supply and Innovation Seminar

    Bangkok, Thailand

    On September 15th, USDEC will host a U.S. Dairy Supply and Innovation Seminar in Bangkok preceding the start of the Fi Asia trade show taking place September 17-19. The seminar will showcase the world-class supply capabilities of the U.S. dairy industry to the local trade and discuss the latest global dairy outlook and product trends driving worldwide demand for U.S. dairy ingredients.

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  • Food Ingredients Asia

    Bangkok. Thailand

    This year's Fi Asia will take place in Bangkok, Thailand where USDEC will exhibit, sharing supply advantages of and innovation opportunities with U.S. dairy.

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  • Food Tech Summit & Expo

    Mexico City, Mexico

    The Food Tech Summit & Expo is the largest food ingredients trade show in Mexico and Central America, offering a key opportunity to engage with trade from the region.

    4 SPACES REMAINING

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Past Events